7x Leadership Coaching Efficiency. 13 Scientific Proofs.

The vast majority of those who have heard of coaching but also many of those who have benefited from coaching services do not know what coaching is (2022 Global Consumer Awareness Study). Coaching is (ICF definition)

“Partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential.”

The topics, objections, and legitimate questions of many potential customers revolve around the following:

• How can someone help me who doesn’t even give me advice?
• How do I know that partnering with you will help me in any way?
• I need solutions now, not to change my mental game first and then wait for my inspiration to come;

I repeat, coaching is not for everyone, everytime, everything. It is a method, a profession and a job that solves certain things and not others. When properly matched, it produces results, that is, when:

• the beneficiary believes in such a partnership;
• the beneficiary believes in the method itself;
• the beneficiary believes in the coaching provider;
• the beneficiary believes that change is in him, not outside him.

In today’s article, I will list all the scientific studies I have found on the Internet about the effectiveness of leadership coaching, in the hope that potential beneficiaries will strengthen their faith in the method.

The Studies

Attention: Except their direct links, you may find here all the studies mentioned below and many more: https://drive.google.com/drive/folders/1wFgMB4Zz6NJAfPh82Q-6X6myWv39sSrF?usp=sharing

1. “The overwhelming majority of participants reported a long term impact of coaching, including 89% of those coached five years ago and 71% of those coached more than five years ago”

2. “Executive coaching is the managerial training and development method that contributes the most to sustained observable behavior change in executives.”

3. “Ordinary training typically increased productivity by 22%, while training combined with life coaching increased productivity by 88%”

4. “Respondents feel that coaching achieves the following desired outcomes: evidence of learning being put into practice (71%) and readily-quantifiable and positive results, often demonstrated on the company’s “bottom-line” over the long term (62%)”

5. “This third-party research study cites a 10:1 return on investment in less than one year.”

6. “Improved teamwork (8.4%), increased collaboration (8.5%), increased employee engagement (8.1%), increased retention by 7.5%”

7. “Quality of work products or services improved by 7.5%, productivity increased by 7.3%, net revenue was estimated to have increased by 6.5% and the cost of operations was estimated to have been reduced by 6.3%.”

8. “86% rated coaching as very effective; 95% are doing things differently as a result of coaching, and 95% would recommend coaching to others”

9. “Improved teamwork was cited by 58% of the leaders as having been impacted. Team member satisfaction was identified by 54% of the leaders as being impacted by what they did differently as a result of their coaching experiences. Increased productivity was cited by 31% of the leaders as a business outcome of their coaching.”

10. “Executive coaching is the management development method that contributes most to sustained observable behaviour change in executives.”

11. “Executives and companies are favorable toward coaching, executives
made a moderate-to-large gain in skill and/or performance, individuals who experience the coaching report stronger effects than do others, coaching impacts a wide array of individual and organizational outcomes,
such as individual skills and behaviors, team performance, productivity,
employee job satisfaction, and some measures of business deliverables, coaching has the most positive impact when tied directly to coaching objectives”.

12. “When asked in retrospect about their achievements, during the
research interview, 50 of 53 people confirmed they had achieved
their goals.”

13. “The results — close to 700 percent return on investment (ROI)”

Conclusion

”If I come up with solutions to a problem that I set to solve, I believe in them and will apply them.” Hence the efficiency of coaching.